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The Baking Society

We bake and blog (and eat). Though baking takes up a lot more of our life than blogging.


  • And now a word from our pies (and brownies)

    November 12, 2018 / By Matt

    As Thanksgiving approaches – rather quickly – I think it is high time I remind you about our perfect pies. In addition to serving all of our classics, we are also introducing a newbie to our pie lineup (you won’t be disappointed). So let’s do this. Bring Baked to your Thanksgiving table. First, choose your pie (or…
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  • Kinako Ice Cream with Magic Shell

    May 4, 2018 / By Matt

    Before we talk about kinako ice cream (and we should all be talking about this more), we should probably talk about kinako. Kinako is roasted soybean flour. This is not the same thing as run of the mill soy flour which is a) not roasted and b) defatted – stripping away the best bits of…
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  • My Latest Tokyo Eats + Recommendations

    March 20, 2018 / By Matt

    As you may know, we have a pretty fabulous Baked outpost in Tokyo. This means I am lucky enough to go to Japan a few times a year to work with our Tokyo-based team on all sorts of things like new packaging, new recipes, and (maybe) new locations (stay tuned). Of course, the side benefit…
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  • The Simple Sourdough Tin Loaf of Your Dreams

    November 1, 2017 / By Matt

    I make a lot of sourdough bread. An absurd amount really. But I also eat a lot of sourdough bread. For breakfast. With dinner. A slice dipped in olive oil and covered in shaved Pecorino Romano for a midnight snack. Most of the time I tend to make boule-like shaped, hearth-style sourdoughs (i.e. the kind…
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About The Baking Society

The National Baking Society is dedicated to preserving American baking standards,techniques, ingredients, ideas and recipes. In less extravagant ornate prose, The National Baking Society is a blog from the folks at Baked.

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